At Carob, we offer effortless matching “Mummy and Me” sets in organic fabrics, designed to help women rediscover their style while embracing the journey of motherhood.
shop
Our Story
Hello, I'm Holly, founder of Carob. I spent a decade in the fashion industry, styling incredibly talented women like Perrie Edwards, Elizabeth Day, and Stacey Dooley, and I loved every moment. But when motherhood happened, it transformed everything! I took a step back, moved to Dubai, and focused on raising our young family.
This journey led me to create Carob—a brand where I blend my styling experience with a passion for helping women feel confident and connected in motherhood. Through Carob, I aim to inspire mums to rediscover their style and celebrate family with effortless, beautifully crafted pieces, including matching outfits that celebrate the joy of family.
Our blog 🌻
-
4 Ways To Style our Annie Dress
The Annie Dress is more than just an effortless summer dress —it’s a versatile piece that effortlessly transitions through any occasion. Whether you're heading to a casual day out, attending...
4 Ways To Style our Annie Dress
The Annie Dress is more than just an effortless summer dress —it’s a versatile piece that effortlessly transitions through any occasion. Whether you're heading to a casual day out, attending...
-
4 Effortless Ways to Style Our New Beige Collec...
As both a stylist and a mum, I know how overwhelming it can be to figure out what to wear when your wardrobe feels like a bit of a distant memory!...
4 Effortless Ways to Style Our New Beige Collec...
As both a stylist and a mum, I know how overwhelming it can be to figure out what to wear when your wardrobe feels like a bit of a distant memory!...
-
5 easy and stylish solutions for what to wear u...
We’ve been getting a lot of questions from mums wondering what to wear underneath our Lily Top's. Its effortless style and relaxed fit make it the perfect go-to, but it...
5 easy and stylish solutions for what to wear u...
We’ve been getting a lot of questions from mums wondering what to wear underneath our Lily Top's. Its effortless style and relaxed fit make it the perfect go-to, but it...
Our values lie in organic, made-to-order fashion
We're a community fuelled by love, sustainability, and design. Our Made-To-Order approach, using purely organic fabrics, ensures every part of our brand reflects these core values. Our mission? To inspire confidence and celebrate the beauty of motherhood, while safeguarding the planet for generations to come.